ANA Selects FirmDecisions to lead Media Transparency Fact-Finding Effort
The Association of National Advertisers (ANA) has selected Ebiquity / FirmDecisions and K2 Intelligence to lead discovery and fact-finding efforts into media transparency issues, including rebates. The two firms were selected following a comprehensive vetting process of 26 highly capable and respected companies.
To read the full press release on ANA’s website, please click here
First featured on October 20th 2015
As reported in the press: